Area Vice President - Southeast
Company: Cerapedics Inc
Location: Broomfield
Posted on: January 23, 2026
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Job Description:
Job Description Job Description Description: ABOUT US Cerapedics
is a global, commercial-stage ortho-biologics company that aspires
to transform the standard of care for bone repair, healing bones
faster and at higher rates, without compromising safety, so that
patients can live their healthiest life. Bone grafts, including
Cerapedics’ products, are used in over four million annual spine,
orthopedics, trauma and interventional procedures world-wide.
Cerapedics’ product, i-FACTOR, is FDA PMA approved for cervical use
in the United States. Cerapedics’ next-generation product is
currently being evaluated in lumbar interbody fusion through
ASPIRE, a pivotal FDA IDE study and has been granted a Breakthrough
Device Designation by the FDA. Cerapedics is headquartered in
Westminster, CO. OVERVIEW Healing lives through bone repair – this
mission is what inspires us every day. If that is inspiring to you
as well, consider joining us as an Area Vice President for the
Southeast region. The Area Leader is a senior sales leader
responsible for executing the commercial strategy within an
assigned geographic Area to achieve revenue growth, market
expansion, and customer satisfaction goals. This role provides
leadership and oversight to all commercial roles within the Area,
including Regional Sales Managers, Direct Sales Representatives,
and Clinical Sales Representatives, ensuring alignment,
accountability, and consistent execution. The Area Leader is
accountable for forecasting accuracy, quota attainment, talent
development, and aligning the team to national strategic
priorities. Specific Functions and Responsibilities: Sales
Performance & Forecasting Drive consistent quota attainment across
the Area; ensure accurate and timely submission of sales forecasts.
Develop Area-level sales plans that align with national objectives
and clearly communicate targets and expectations to the field.
Monitor performance trends and implement corrective actions
proactively. Drive Activities & Resource Utilization Ensure
effective use of company resources including MedEd, marketing
assets, virtual training, and advance education to drive product
awareness and accelerate adoption. Partner closely with Marketing,
Medical Education, and Sales Training to optimize execution of
FUSE, FOCUSE, PhD programs, and other key initiatives. Reinforce
expectations and accountability for activity-based performance.
Customer Engagement & Market Development Build and strengthen
relationships with key surgeons, hospital stakeholders, sales
agents, and distributors. Oversee team engagement strategies,
ensuring meaningful participation in surgeon dinners, conferences,
and hospital QBRs. Partner with field teams to gather actionable
customer insights and competitive intelligence. Performance
Management & Talent Development Hold sales team accountable for
delivering results that align with company strategy, not
exception-based management. Coach, mentor, and develop sales
leadership talent; drive succession planning and maintain a strong
pipeline of future leaders. Address underperformance directly by
implementing performance improvement plans or making necessary
personnel decisions. Communicate financial expectations clearly and
consistently. Strategic Communication & Storytelling Clearly
articulate the Area’s commercial strategy, performance drivers, and
territory plans to internal and external stakeholders. Ensure
consistent utilization of sales tools (e.g. HubSpot) and accurate,
timely data entry across the entire team. Support the creation and
delivery of plan exercises and quarterly business reviews. Team
Leadership & Cross-Functional Collaboration Provide strong
leadership that promotes alignment, transparency, accountability,
and high performance. Collaborate cross-functionally with
Marketing, Operations, Medical Affairs, Sales Operations, and other
internal business units to support execution and solve complex
problems. Foster a culture of integrity, compliance, and
disciplined selling. Recruit and coordinate the training and
selling activities of distributors, 1099 Independent sales agents,
and direct sales representatives. Manage sales team to meet or
exceed area sales objectives. Establish sales objectives by
creating a sales plan and quota for area in support of national
objectives. Build and maintain relationships with key surgeons and
hospital customers. Collect customer and competitor intelligence.
Requirements: POSITION REQUIREMENTS: Must be able to effectively
communicate (both verbally and in writing) in individual and group
situations. Leadership skills include mentoring and team building.
Extensive amount of objective and subjective decision-making, and
use of judgment in non-routines situations. Extensive amount of
planning and prioritizing. Ability to analyze and resolve work
problems. Computer literate with knowledge of Microsoft Word,
Excel, PowerPoint and Outlook. EDUCATION AND PREFERRED TRAINING
REQUIREMENTS: Bachelor’s degree (B.S. of B.A.). 10-15 years of
progressive sales leadership experience in the medical device
industry, with at least 7 years of experience in spine or spinal
biologics and 5 years of experience in core spine. Prior experience
leading a region or area with revenue in the range of $15M to $30M
Success building, developing, and leading results-focused teams
with a strong performance culture – and the ability to be coached
through the process. Direct sales leadership of a team greater than
10 people with manager of managers experience. Proven ability to
execute a sales cadence (leveraging sales analytics) and then
articulate both the plan – and needs – to executive leadership to
allow the organization to do all needed to exceed goals. WORK
CONDITION/PHYSICAL DEMANDS: The physical demands described here are
representative of those that must be met by an employee to
successfully perform the essential functions of the job. Reasonable
accommodation may be made when requested by the employee to enable
individuals with disabilities to perform the essential functions.
This position requires the incumbent to regularly utilize written
and verbal communication skills, including active listening and
speaking clearly and concisely. This position requires the
incumbent to experience periods of prolonged sitting and to
occasionally stand, walk, carry items, climb, reach, and lift up to
20 lbs. This position requires the incumbent to operate office
equipment such as telephones, computers, fax machines, copiers, and
to grasp objects utilizing manual dexterity including hand/finger
coordination. TRAVEL REQUIREMENTS: 50-70% at times
BENEFITS/COMPENSATION (including, but not limited to): Medical and
dental insurance, group life insurance , 401k matching, long term
disability, potential target bonus, paid time off. SALARY RANGE:
$200,000 - $250,000 Target Annual Bonus: Generous sales bonus
target Position will be posted through 01/31/2026 EEO STATEMENT:
Cerapedics is an Equal Opportunity Employer. We do not discriminate
on the basis of race, religion, color, sex, gender identity, sexual
orientation, age, non-disqualifying physical or mental disability,
national origin, veteran status or any other basis covered by
appropriate law. All employment is decided on the basis of
qualifications, merit, and business need. Compensation details:
200000-250000 Yearly Salary PI8745304afe28-25405-39153971
Keywords: Cerapedics Inc, Arvada , Area Vice President - Southeast, Sales , Broomfield, Colorado